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America First And The New Balance Of Power

America First And The New Balance Of Power

The might and influence of the United States on the multilateral trading system is unrivalled. Trump’s America centered approach may have been the best thing that has happened to the United States in previous years, but the huge cost of Trump’s foreign policy has been the strengthening of a communist regime, an administration known for making draconian policies and gross violation of individual rights.

A heavy critic of the liberal approach of his predecessors to international trade, Trump’s radical approach is just typical of human nature. The desire to place one’s interest as the basis of interaction with every other person is a natural human position, neither does a review of outdated trade agreements violates any international trade law. The problem with this approach is that the world can’t do without a new partner with a more generous approach. In his early days in office, the decision to withdraw from the Trans– Pacific Partnership (TPP) and the review of NAFTA, a trade deal with Mexico and Canada, demonstrated the intentions of Donald Trump.

China’s Emergence in Africa

The decline between the trade relationship between the United States and Africa started before Trump’s administration. Specifically, the decline started in 2011. The major reason for the decline has been a shift in America’s energy demand. In 2008, U.S imported $99.5 billion of oil and gas. In 2018, the figure had fallen to $17.6 billion. The inability of African countries to engage in product diversification also caused a decline in trade between Africa and Europe between 2010 to 2017.

While trade between Africa and Europe declined, trade between China and Africa had reached $166 billion in 2011. China buys more than a third of Africa’s oil to meet it’s growing energy needs. Other factors responsible for the development also include the importation of cheap products from China and the low value of the Chinese currency which made it a beautiful opportunity for Africa to trade. Chinese companies have benefitted from rail and port construction projects in Africa while China has provided loans for infastructural projects in the region. By 2015, Chinese investment and construction in Africa was around $2 trillion according to the American Enterprise Institute(AEI).

China’s Growing Influence With The Gulf States.

The Gulf states have been one of the United States centre of influence and they still remain the biggest trading partner of the region but China’s influence is on the rise. While the United States condemn state sponsored terrorism in the region, China’s non-interference ideology provides a worthy deal for the Arab states. China doesn’t interfere in any of the crisis in the region but conducts trade with a non-interventionist principle. On the other hand, the Gulf states are required to maintain a similar stand on Beijing’s relation with Taiwan, Hong Kong and other internal policies such as the clamp down on Uighur Muslims.

Oil and gas accounts for more than 70% of government revenues in the Arab states and China is the primary consumer. China’s consumption of Oman’s oil has increased from 70% to 90% while China now consumes a third of Saudi Arabia’s oil, up from 13.6%. China’s consumption of Qatar’s gas has also doubled and this sums up China’s growing influence in the region. Beijing’s consumption of oil and gas will likely reduce on the long run and the Gulf states are already making diversification plans following a dip in the oil price in the first quarter of 2020.

The relationship between China and the European Union is also getting better after several crisis. China remains the second biggest trading partner of the EU while the EU remains the biggest trading partner of China. The growing influence of Beijing should worry the United States. The unpredictability of a nation ruled by a communist regime should spread fear and caution.

Realism, nationalism and isolationism are terms used in describing Trump’s foreign policy. In reality, the principles of isolationism made America a great nation and a complete diversion from such policy would create a different America.

 

Amazing Life Lessons To Learn From Dwayne “The Rock” Johnson

Dwayne Johnson

Dwayne Johnson, popularly known as “The Rock,” is one of the highest-paid actors, not just in America but also in the world. With an inspiring career like his, he has many eyes on him, watching his every move and his lifestyle generally to get motivated and inspired. Here are amazing life lessons you can imbibe from the lifestyle of the admirable ‘The Rock’!

Humility

From his engagements on social media and published and screen interviews conducted on The Rock, one can easily tell that he appreciates his success in his career and life. For some people, getting to the height The Rock has achieved might easily pave the way for some arrogance here and there. However, in The Rock’s case, he’s always grateful as he keeps himself grounded and remembers where he started from. For instance, despite his busy schedule, he still goes ahead to provide some moments with a fan struggling with cancer who had a stern desire to meet him. This speaks volumes of his humble personality!

Keep Great People Around You

Do you know what they say about ‘you easily get influenced by the kind of company you keep’? Well, it isn’t farfetched from the lifestyle of The Rock. He’s pretty intentional about his company. For example, he noted in an interview that he needed to be around amazing directors and actors to bring out the best in him. He confessed it aided his successful transition from a great wrestler to an awesome actor.

Also, he noted that people must be strategic with those they work with, as well as putting value on those who truly care enough to push us to become better in every way. Truly, if folks around us aren’t challenging us to go farther and be better, then what good is that? Everyone needs people who accentuate our passion and further convict us to go further in our dreams. Like ‘The Rock’, you can become a person that pushes yourself to be greater!

A Relentless Work Ethic

One can never really get to an awesome pinnacle in any chosen career without sheer determination and hard work! From Dwayne Johnson’s fitness regime to his blooming acting career and celebrity lifestyle, one can easily tell he’s a hard and smart worker. His work ethic pushes and inspires many to get on their grind.

Hard work that truly produces results isn’t easy, but it’s one reality you must bring yourself into if you want to achieve your dreams with flying colors! Start by dominating your environment positively.

In conclusion, you can learn from ‘The Rock’ and improve your lifestyle by staying humble, keeping great people around you, and working hard and smart!

Theodore Roosevelt: America’s Symbol Of Strength

Theodore Roosevelt

Former US President, Theodore Roosevelt, is one of the best leaders the United States ever had. He was the youngest person to become an American president at the age of 42, and the first American to win a novel prize. One feat he may not enjoy is that he suffered more terrible situations than any other United States president.

Roosevelt was highly inquisitive in his early years. At the age of eight, he had researched insects and written out his observations. Three years later, Roosevelt was facing the first battle for his life. At an early age, he was diagnosed with debilitating asthma that threatened his life, but the 25th United States president responded. He adjusted his lifestyle and embraced exercise as a routine. It didn’t take long before Roosevelt defeated his first affliction. At a point, Roosevelt learned boxing and served in the military and participated in a war.

Roosevelt had the saddest moment of his life on Feb 14, 1884. He was called back from work that his mother had lost the battle to typhoid fever. Eleven hours later, Roosevelt lost his wife to a kidney ailment just two days after she had given birth to their daughter, Alice Roosevelt. It was a moment that almost broke Theodore Roosevelt emotionally. He had to take a break from politics and returned after two years. Roosevelt never entertained anyone who mentions the name of his wife. The death of the two women wasn’t the end of Roosevelt’s misery.

In 1912, Roosevelt had returned to politics and wanted to become the president. He had been disappointed by his friend’s performance, which he adequately supported and handed over to. In his campaign in Milwaukee, Roosevelt was shot in the chest while he was addressing the audience. The powerful orator ended up giving an 84 minutes speech with a bullet in his ribs. He began his speech by saying: ” Friends, I shall implore you to be as quiet as possible. I don’t know whether you fully understand that I have just been shot”. The 50-page speech and his steel eyeglass case he kept in his breast pocket were enough to protect his lungs from the bullet. Physicians later advised that it was safer to leave the bullet in his ribs than to remove it. Roosevelt lost the election but pulled the highest number of votes by a third party in a US election.

By 1919, the health of Roosevelt had worsened with a seven-year-old bullet in his body. There was no way out for Roosevelt this time. The former US president survived all that life threw at him, till he finally achieved his ambitions.

Any United States president cannot rival the strength of Roosevelt; neither can any of his predecessors match his oratory prowess. Roosevelt demonstrated with his life, the possibility that people can rise from any situations and be the person of their dreams.

Every Entrepreneur Must Include Digital Marketing In Their Marketing Strategy

Every Entrepreneur Must Include Digital Marketing In Their Marketing Strategy

Marketing for brands and businesses have witnessed a paradigm shift in the 21st Century. The direction of many brands and business owners who intend to grow business has shifted towards digital marketing. It is now a veritable tool to gain visibility, acceptance, and engagements among the target audience.  Results have shown that there is a massive growth in the use of digital platforms as a marketing tool. There is evidence of constant evolution in marketing from what it used to be in past years. See the following to know about digital marketing and why your business(es) needs to grow.

Digital marketing is an effective marketing that utilizes online-based technologies, such as desktop computers, mobile phones, etc. Digital marketing also involves the use of search engine optimization, search engine marketing, social media marketing, content automation, e-commerce, e-books, etc. However, digital marketing can also extend to non-internet channels that make digital media available. These include television, callback, mobile phones, etc.

Marketing is about connecting with customers in the right place at the right time. Many customers are now online. Therefore, it has become essential for an entrepreneur to go digital, regardless of your type of business. More so, there are numerous benefits accrued to digital marketing strategy.

There is no doubt that traditional methods of advertising and marketing products are heavy financial burdens to many entrepreneurs. These burdens are most peculiar to start-ups entrepreneurs. But digital marketing allows you to reach your audience with little cost and a high return of investment.

Another notable advantage is global reach. The world has now become a global village, thanks to the Internet and digitalization. As an entrepreneur, you can run your campaign ads and gain a wide reach to the world.

Digital marketing offers the opportunity for entrepreneurs to develop their business’ reputation and brand. It is usually done by creating a well-developed website, engaging social media platforms, quality blog sites, etc.

There is no end to digital marketing. There are more and more discoveries every day for entrepreneurs to keep engaging and to interact with their audience.

Now that you know the benefits of digital marketing strategy in your business (es), you must stay committed and consistent with employing digital marketing strategies for your business (es) to experience tremendous growth.

Reasons Why The Rich Give

Reasons Why The Rich Give

Do the rich give because it is morally right to help those with little or nothing? Or is it because a “cheerful giver” gets richer? Do they want to feel good about themselves? The reasons why people give differ. Having the desire to give is usually not enough of a reason to give. The intentions for giving influence how often privileged members of society give to others. There is no specific reason why people give. Donating to causes is borne out of different reasons. Here are a few.

A study revealed that a significant motivator for donating is when the cause resonates with one’s personality. Philanthropic gestures made by rich folk could be because the purpose appeals to their sense of judgment. This is the strongest motivator for giving or making donations.

Another reason people give is that they see it as their duty and responsibility to help others. Millionaires may choose to donate because they want to “give back to society.” They want to be recognized and feel valued. The desire to give is because they want to make a difference in society or be agents of change.

Some people give because of the networking opportunities embedded in them. Donors get to meet and connect with other donors or beneficiaries of donations. This alone can influence the desire to donate or give.

Money is also a reason why people give. Some studies have proven this fact. They suggest that wealthy people are more likely to donate to charity than those who earn less. They could decide to withdraw every dime and go on a spending spree. However, giving brings a sense of self-accomplishment.

Giving to foundations, making donations, or voluntarily sponsoring great projects makes one feel better and makes the world a better place. It is essential to note that giving shouldn’t just be about the bulk of money dropped into a treasury. It should primarily be about the change it will make in the society.

 

Secrets Of Dwayne Wade And Gabrielle Union’s Successful Marriage Despite Busy Lifestyle

Dwayne Wade, Gabrielle Union

You might be among those wondering about the secret to the consistent happiness in Dwayne Wade and Gabrielle Union’s marriage, despite their hectic celebrity lifestyle and career. There have been interviews conducted on this topic – to know the glittering gemstone behind their successful marriage. We’ve finally discovered four secrets of their successful marriage! Marriage isn’t easy in any way, but these two hold theirs together, despite divorces happening here and there. Here’s why.

The first thing noted that might seem obvious, but many married folks don’t take very seriously is COMMUNICATION. Dwayne noted that constant communication with each other is what he and his wife have always done. With communication, quite a lot of things can be resolved. It is one efficient way to know your partner and encourage intimacy that will stand the test of time!

Another secret to their successful marriage is that they always find a way to be around each other. They cannot afford to stay away for too long. That could cause some trouble in the long run. However, it is okay to have some space as the marriage progresses. Being around all the time might not be healthy, but staying away for too long could also be very problematic. Hence, a healthy balance is required, depending on the peculiarities of your partner.

Also, this stunning couple supports each other a lot by doing things together. Even Wade confesses always to ask Gabrielle for advice when he feels confused, making certain life decisions and vice versa. Even more, her position in the entertainment business for long has been of great help as well. What’s more, they do lots of stuff together, from projects to career engagements. Couples that do things together stay longer together!

Finally, they both put effort into consistently making things work! Dwayne noted that it’s not always easy. That is because of their peculiar career and brand. Therefore, taking care of the family requires their effort geared towards making things work, always. A lot of couples fail to realize they have to put effort into making things work constantly. What they probably do not know is that things will not be rosy all the time. Love isn’t always enough, effort matters too!

There you have it, the secrets to the successful marriage of the lovely couple that has been married since August 30, 2014, in Miami, Florida! Do you crave their successful marriage lifestyle? Then consider emulating their secrets!

Bill Gates’ Theory Of Philanthropy

Melinda Gates Foundation

Bill Gates has given more to malaria and polio vaccine through the Bill and Melinda Gates Foundation, more than any Africa’s government has done in the past two decades. In addition to Gates’ willingness to support charity, his ability to appeal to other billionaires to join the course of giving back to the society deserves more commendation than it is getting.

The Microsoft billionaire often refers to Chuck Feeney as his role model. Chuck was a billionaire who gave away his entire fortune unnoticed through “Atlantic foundation”, his charity organization. No one at Chuck Feeney’s wealth level has given away so completely during their lifetime. Yet, Feeney’s most striking feature is that he doesn’t want to appear on the front pages of newspapers. He’s granted about five interviews all his life. Chuck Feeney originated the term “catalytic philanthropy”.

It was Bill Gates that defined and expanded the term. To Gates, it’s a system of creating markets, using capitalist approaches to help the needy in the long term, systemic ways. It can harness political and market forces to get those innovations to those who need them the most.

It was Gates’ first trip to Africa in 1993 that inspired his charity to Africa. Gates learned during his trip that half a million children die due to malaria, polio, yellow fever, and other illness which can be treated with a vaccine. The Microsoft billionaire was surprised the effect of these sicknesses wasn’t generating enough reactions as it should. By 2000, Bill and Melinda Gates started their foundation. Since it’s inception, the foundation has sponsored the immunization of more than 250 million children and prevented about 5million deaths in the continent.

In 2010, Bill Gates launched a “Giving Pledge” program alongside Warren Buffet. The program enlisted 90 of the world’s wealthiest to give half their wealth to charity. On this occasion, the world’s second-richest man pledged to give away 95% of his wealth to charity. Gates wasn’t just a preacher of catalytic philanthropy; he practiced it more than any other person.

There’s no end to Gates’ charity at the moment, and the Microsoft billionaire continues to pledge more to support healthcare in Africa. Like Warren Buffet said, “if you’re in the luckiest one 1%, you owe it to the rest of humanity to think about the other 99%. Bill Gates is an angel to Africa and a blessing to humanity.

Common type of cyber-crime experienced by Americans

Common type of cyber-crime experienced by Americans

Data theft has been one of the cyber-crimes since the existence of the computer age. The business sector has been the most affected by data theft in terms of loss in the United States, cyber-crimes have the highest average annual costs for the financial services industry. Identity theft is the most common type of cyber-crime experienced by Americans.

Data theft is a growing phenomenon primarily caused by system administrators and office workers with access to technology such as database servers, desktop computers, and a growing list of hand-held devices capable of storing digital information, such as USB flash drives, iPods and even digital cameras. Some employees have access to confidential information for the company they work for and sometimes misuse them when they leave the company or are still in employment. This data could be sold or bought, used by criminals and criminal organizations.

Thumb sucking is a data theft method involving the unintentional use of a portable USB mass storage device, such as a USB flash drive (or “thumb drive”), to illicitly download confidential data from a network endpoint. The threat of thumb sucking has amplified since the storage capacity of portable USB devices has increased.

As data theft risk becomes increasingly problematic, organizations need to take steps to protect their sensitive data. There are some steps any company can take to protect its data. These include securing sensitive customers, employees, and patient data by keeping storage devices containing sensitive information in a locked, secure area and restricting access to sensitive data.

Properly dispose of sensitive data and remove all data from computers and devices before disposing of them.

Use password protection for all business computers and devices, and require employees to have unique usernames and strong passwords that they change regularly.

Encrypt sensitive data and use encryption on all laptops, devices, and emails that contain sensitive data.

Protect against viruses and malware by installing and using antivirus and antispyware software on all business computers.

Keep your software and operating systems up to date by installing updates to security, web browsers, operating systems, and antivirus software as soon as they become available.

Secure access to your network with firewalls, remote access through properly configured Virtual Private Networks, and Wi-Fi networks that are secure and encrypted.

Verify the security controls of third parties and make sure their data protection practices meet your requirements and that you have the right to audit them.

Train your employees to ensure they understand your data protection practices and their importance.

 

What Will America Do About Jefferson?

What Will America Do About Jefferson

There have been series of protest, statues have been removed, laws have been amended but racism persists. “Of black men the numbers are too great who are now repining under English cruelty”, the old voice of Dr. Samuel Johnson giving an honest assessment of the United States decades ago.

A 2016 study published by the American journal of health revealed that black men are nearly three times more likely than white men to be killed by police intervention. In addition to the ugly experience of Black men in the United States, Black Americans make up a third of the United States prison population, despite only making up around an eighth of the country’s population.

The second paragraph of the United State declaration of Independence states that; ” we hold these truths to be self evident, that all men are created equal”. The author, Thomas Jefferson definitely didn’t include Black slaves in his myopic definition of “All”. As a major investor and a beneficiary of the slave holding system, Jefferson defended the system by calling slaves an inferior race. Like every other thoughts of the founding fathers of the United States, racial superiority continues to transcend from one age to another.

Cynics like Republican Senator Tom Colton have labeled slavery as a necessary evil upon which the nation was built, while others claim slavery was the prevailing order and was never their(founding fathers) creation. In contrast to these claims, Massachusetts abolished slavery in it’s first Constitution in 1780 while New Hampshire banned the practice in 1784. Other states like Pennsylvania opted for a gradual emancipation from slavery by creating better living conditions for slaves. By the time Thomas Jefferson became a president in 1801, states were already abolishing the barbaric practice, but Jefferson’s Virginia maintained the slave holding society even when other states were liberating themselves from the dehumanizing practice.

Jefferson is undoubtedly an amazing scholar who contributed to the development of rights and establishment of the Democratic principles in the United State constitution. Irrespective of his feats, his heroic status will forever be rejected by some. Like Jefferson, eight other United State presidents were slave holders. The founding fathers of the United States failed to rise above the dominating thoughts of their time.

In some of his last message to the United States, Jefferson wrote; ” All eyes are opened, or opening to the rights of man”. Rightly so, his legacy and status as a founding father may just be short lived. We now hold these truths to be self evident, that all men are created equal.

Why Alt Text Is Important For Images for Better SEO results

Better SEO results

Alt text is a usually forgotten part of SEO, but that doesn’t mean you can or should continue to keep ignoring it! Alt text is the description you give an image, this is important because it tells search engines, like Google, what your image is (because search engine bots cannot see images).

The reason why alt text is forgotten all the time is probably because you can’t usually see it on the live website. It is only displayed when there is an issue with the image itself.

According to SEO Shark the local SEO agency, even though it is only a small part of SEO, it is still necessary to fill in the alt text of your images. There are many other important components to SEO and it can take a long time to implement. If you feel you are lacking the resources to do SEO properly, you can always hire an SEO agency to help out.

Have a read on below to find out more about alt text for images and why they are important:

Helps Improve Ranking in Google Images

Google Images is a massive search engine within itself, so this is certainly something you want to be ranking for. Your alt text provides a great place to input some of your important keywords for that page. This is what users will type into Google Images to find what they are looking for.

Without including alt text, Google doesn’t really know what your image is about and it can’t join the dots, when someone searches for a keyword, to your image. So, make sure you help Google as much as you can by providing this important piece of information.

People are using and searching for images more now then ever, so if you want the chance to grab that extra little bit of traffic for your website, then you should be adding alt text to your images.

Improves Accessibility

Not only is alt text important for search engine bots to understand what the image is, but also there are a lot of people in the world who are visually impaired. By having proper alt text, these people can still understand what is on the page.

There are tools out there that convert what is on a webpage into text and reads it out for those who are visually impaired. Without providing an alt text, the person will not understand what the image is. There isn’t a way for these tools to communicate to the person what the image is without alt text.

Improves Relevance

On your website you’ve probably got some topics of expertise, that you want to remain relevant for. Well, having alt text on your images is just another way you can do this. When search engine bots crawl your site they are looking at the terms and are determining how relevant your page is.

If you are including certain terms in a lot of different places (like the meta data, heading tag, body, alt text, etc.) then it sends a pretty clear message that those are the keywords that are relevant to this page and the ones you want to rank for.

Writing Good Alt Text

It is not that difficult to write a good alt text for your images. You need to ensure that you are descriptive, but also short and sharp. Here is it a little bit of a balancing act, and you may find that you need to compromise one or the other.

In your alt text you shouldn’t be keyword stuffing, this isn’t best practice in SEO. All you need is a couple of words explaining the picture. Think about it this way, if you just read your description, would you get a clear enough idea of what the image is?