New American Truth

While digitalization allows for new business models and offers many advantages to new or already existing businesses, it may often seem too challenging at first for more traditionally set up businesses. The Site Helpers, an expert on digital transformation for businesses, encourages business owners to embrace digital technologies and reap the benefits. The effects of technology and digitalization has effectively permeated throughout society and there are few aspects of life that remain unaffected. However, the term “digitalization” surprisingly does not have a single, clear, or universally shared definition. Academics who study communication tend to define digitalization with regard to its social dimensions or in other words, based on the various ways in which people interact. To them, digitalization refers to the movement away from older analog technologies such as hand-written letters sent by post or telephone calls to communication by email, instant messing platforms, and social media. Key differences being the ability to communicate instantaneously and simultaneously with as many people as you want to while also being able to share greater and more diverse forms of information asides from words or text. Similar to how digitalization has so drastically changed social interactions and communication, it also provides great opportunities for businesses to transform. Research and consulting company Gartner defines digitalization as “the use of digital technologies to change a business model and provide new revenue and value-producing opportunities.” Their concept of the definition focuses on the process of moving to a digital business and the transformation itself rather than referring it in the past tense like communications scholars do. The reason being that up to even the most advanced companies, digitalization is still an ongoing process. While it does provide huge opportunities for businesses to generate new and previously inaccessible revenue streams, it is a process with no clearly defined roadmap. Especially for more traditionally oriented small businesses that work with fixed locations and physical products or services, it is harder to digitalize and also harder to see where the benefits of increased digitalization might come from. Regardless of the circumstances, it can be a difficult transition to begin or push forward so it can be a good idea to reach out to business consultants and firms with some expertise in the manner to help navigate the changing business environment brought about by the era of digitalization. The Site Helpers is one such consulting firm that operates off its own digital consulting platform and provides consulting services to businesses looking to master the digital transition and sustainably grow their business. It is run by a team of highly qualified professionals and experts with extensive experience. Their focus is on management consulting, and they also specialize in helping companies navigate the digital transition by offering services such as social media marketing campaign consultation, email marketing consultation, and website creation and development planning. Through their online consulting services, The Site Helpers’ goal is to help transform and grow their clients’ businesses to excel in an era of digitalization. Whether their clients are already running an online business or are looking to expand their business through digital mediums, the team at The Site Helpers provides tailored strategies to a client’s specific needs to not only achieve business growth but also sustainable practices that can keep building ever-growing returns. Their approach to business consulting has proven incredibly effective as shown through the growth of their clients’ businesses who are now thriving in the digital world. Their excellent services and the success of their clients has led to The Site Helpers being recognized in 2021 for being a leading provider in online consulting and business services. They truly deserve the title of being a top business consulting provider for their rigorous pursuit of helping their clients set and pursue business goals, develop effective solutions, and staying with them every step of the way. No inquiry is too small, and The Site Helpers are ready to provide any and all of the answers business owners will have. Ranging from businesses that have absolutely no online presence to those that exist solely online, the team at The Site Helpers is confident that clients will see benefits in collaborating with their consultants. In any of these diverse circumstances, The Site Helpers can help businesses experience the many advantages of digital technologies. For example, they give business owners much greater flexibility when it comes to running their business as many aspects of a business can be run remotely through the internet, giving them more opportunities to keep things going at any time and from any place. The potential for growth is also significant as digital technologies can allow for exponentially larger numbers of marketing exposures and greater ability to interact with customers that would have previously been unreachable. The Site Helpers are more than delighted to work with their clients on these kinds of tasks and their clients have happily reported back with nothing but positive feedback. The Site Helpers understand that their clients and their success is the lifeblood of their Company so they truly give it their all when working with clients and it is this attitude which has led to their recognition as leaders in online consulting and business services. To know more about The Site Helpers and their services, please visit www.thesitehelpers.com. For questions, suggestions, and other concerns, feel free to send an email to support@thesitehelpers.com at any time. Make sure to also follow The Site Helpers on Twitter and Instagram for updates and announcements.

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